Besides Thanksgiving, November is now the time of year you have to enroll for you health plan. Dan Smith of the Wall St. Jounal called with a very timely story. Businesses are now using apps and online robots to help employees make better choices for their plans. A robot picking the perfect plan was a metaphor which came to mind quickly because I want a robot to pick a plan for me during enrollment season. It’s always fun to work with Dan and the Journal.
Sketches for the story. I mainly focused on the idea of something standing out in a crowd.
